Innovative membership organization partners with Pyramid Analytics for its flexibility, speed of implementation, and endless revenue possibilities.
The Physician Alliance supports 2,400 physicians, including approximately 1,800 specialists and 600 primary-care physicians, serving nearly 600,000 patients in southeast Michigan. Their mission is to improve the health of patient populations by providing their physician members with innovative solutions that allow them to be financially successful in an ever-changing healthcare market.
THE CHALLENGE
In addition to financial claims data and data from more than 20 electronic medical record (EMR) systems, The Physician Alliance pulls data from numerous external sources, including vendors and regulatory bodies. Organizing all that data and implementing centralized governance was proving to be a struggle. Plus, they wanted to use their data to make better decisions and save money for their members. The organization was using a BI platform that was created and hosted by a third party, but service had been going down while expenses kept going up.
“Once we started looking at moving away from that third-party company and bringing our analytics in-house, we realized there was a lot more we could be doing — things we never even thought of since we didn’t control the platform,” says John Luzier, director of data analytics for The Physician Alliance. “Our data was there, but not democratized — it was trapped in a way that people were not able to use.”
In addition to helping its members keep their doors open, the organization realized it needed to uncover new revenue streams to support its own ongoing profitability. They also wanted flexibility to handle frequent changes to their business. They don’t own their members’ practices, they’re not part of the health system, and they’re not part of Blue Cross. But because they are heavily involved with all those entities, their goals, and objectives can change on a dime. In fact, their revenue model recently changed, and they had to quickly pivot to a new system. They needed a partner that would provide that kind of flexibility — now and for the future.
They needed Pyramid Analytics.
