Aberdeen Strategy & Research: Democratized Analytics – More Than Just Speed-to-Decision

Aberdeen Strategy & Research, an analyst firm with expertise in Analytics and Data Management (and a division of Spiceworks Ziff Davis), recently published a report called Democratized Analytics: More Than Just Speed-to-Decision. The report looks at recent market trends around the data-to-insights process, technology challenges and opportunities, and best practices for building an engaged and effective workforce.

Organizations are struggling to find their stride in the post-pandemic world. In today’s turbulent operational environments, access to real-time data is fundamental for heightened decision-making. To complicate matters, 25% of senior leaders indicate data are growing faster than their ability to manage and analyze. Roughly one in two (53%) report spending more time on analysis today than just 12 months ago—and this number is expected to rise over the next year.

From the report (based on Aberdeen’s research)

• 50% of professionals say their decision window has shortened over the past 24 months
• “[I]nefficient software, low data quality, and the lack of integrated data sets and unified analysis [have been found] to be major strains on the decision-making process.”
• “Managers are doing more with less, and it shows—they are eighteen percentage points less engaged than the rest of the workforce.”

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