This study was prepared by BARC, an independent market analyst firm.
The effective use of data and analytics is a challenge for most companies today. The fast creation of reliable results and sharing them in a secure manner requires tightly integrated software that supports the complete analytics cycle.
In this global survey, BARC examined the use of integrated data and analytics software and analyzed the drivers for adoption and the benefits achieved.
A total of 319 people took part in the study, representing a variety of different roles, industries, and sizes.