451 S&P Global Business Impact Brief: Decision Intelligence – A New Enabler for Data-Driven Decisions
New Analysis from 451 Research Examines the Emerging Discipline of Decision Intelligence
451 Research, the enterprise technology research unit of S&P Global Market Intelligence, recently released their Business Impact Brief about decision intelligence. Their research suggests that organizations can achieve increased levels of data-driven decision-making by leveraging a decision intelligence platform: “The emerging discipline of decision intelligence could help drive adoption levels higher by placing data-driven decision-making within the reach of more personnel within an organization, so decisions can be made by individuals beyond those who are proficient or skilled in interpreting information and crunching it for insights.”
- 68% of those surveyed in the Voice of the Enterprise: Data & Analytics, Data Platforms 2021 survey use data to drive nearly all or most of their strategic decisions
- Data-driven decision-making is still not widespread. Almost one-third (32%) of companies have yet to fully embrace a data-driven approach to strategic decision-making, according to 451 Research’s data.
- “Leveraging data enables organizations to make more confident decisions by using hard facts to support intuition and hunches.”